The Online B2B Conference will take place in Munich on July 6th. The face-to-face event provides well-founded insights into the most important topics relating to B2B commerce, B2B marketplaces, B2B marketing, tech stack, process digitization and customer experience.
- Customer Experience:
CX is an important factor for 90 percent of all executives in the B2B environment. However, only one in five companies is currently optimally positioned for this and thus achieves strong financial results. The winners have their say at the Online B2B Conference.
- B2B marketplaces
B2B marketplaces are the boom topic in e-commerce. Experts expect – in conservative estimates – up to 1,000 appearances in Europe, currently there are around 300. Drivers include higher digital demand, interested investors and the fear of Amazon. At the Online B2B Conference we ask B2B marketplace operators about their learnings and tips.
- process digitization
B2B customers want speed and short delivery times. This is only possible if B2B companies optimize and automate their processes. Where are the adjusting screws here? We show this using best-practice examples.
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Which platform is suitable for a B2B shop? What does it take to build a B2B marketplace? Which tools offer a 360-degree view of the customer? The Online B2B Conference provides a quick overview of the necessary tech stack in digital B2B commerce.
Customers in the B2B sector are increasingly cross-channel. The result is significantly higher demands on marketing. Among other things, content marketing is becoming very important.
>> You can find out how at the Online B2B Conference.