Amazon warned its subscribers by email on the night of Monday July 25 to Tuesday July 26, 2022: the price of its Amazon Prime service will increase enormously in France at the start of the next school year. As of September 15, 2022, the Amazon Prime subscription will increase to €6.99 for the monthly plan (instead of €5.99 currently) and €69.90 for the annual plan (instead of €49).
You haven’t subscribed to this service yet, but you are thinking of doing so by opting for an annual subscription? So you’re probably wondering when is the best time to start a subscription, especially in the context of this announcement. Should I subscribe now? It’s a good idea, because Amazon recovers this payment from the moment you subscribe. In other words, the amount is not taken at the end of the subscription period, but from its beginning – or at the end of the free trial period, if it is provided.
The smartest? Subscribe on September 14 to Amazon Prime
« Updated pricing will apply to Prime subscriptions beginning September 15, 2022. For current Amazon Prime members (including free trials), the new prices will apply to all monthly or annual renewals beginning September 15, 2022. September 15, 2022 “, Details Amazon in its help and customer service page.
It is therefore rather smart to subscribe to an annual subscription to Amazon Prime currently: this statement is valid until September 14, 2022, that is to say the day before the day of the increase announced by the company. In this way, you will benefit from the current rate, the cheapest, for as long as possible. The new rate will therefore only be applied to you one year later, in 2023.
For example, if you subscribe on September 14, 2022, then you pay €49. You benefit from the service for one year. Then, the renewal of €69.90 will be carried out on September 14, 2023.
If you are already subscribed to the service, and this price increase encourages you to leave, you will find in this other article how to cancel an Amazon Prime subscription. That said, we must not forget that even at €70 per year, Amazon Prime remains very profitable: its offer is extensive and varied, compared to what the competition offers in the same fields (e-commerce, SVOD or gaming). , for example). Besides, there is a trick you should know to delay the price increase of Amazon Prime.