Advertising on Netflix on the dedicated offer becomes clearer | TechBuzz

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Advertising on Netflix may be missing from some content, including original movies and children’s content. However, nothing is final yet.

Netflix will soon launch a new offer in its subscriptions, a more affordable offer, but with advertising, as some competitors already do. That being said, the organization of this advertising in said offer is still very vague. Today we have some answers on the subject. Explanation.

Advertising on Netflix may be missing from some content

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This future ad-supported plan may include some ad-free content. Indeed, if we are to believe the very serious and often well-informed newspaper Bloomberg, the company would have chosen not to include advertisements in its original films, at least for their premieres on the platform. Perfect for watching future content around the license The Gray Man. By doing so, Netflix would hope to keep its service appealing to filmmakers who might find the idea of ​​having ads in the middle of their creations distasteful.

Including original films and children’s content

Content for children could also be free of advertisements. Netflix would have told partners that it will not offer advertisements in original content for children. Some of the Company’s agreements currently in effect also do not permit the serving of advertisements. Netflix would believe that serving ads to children could cause more problems than anything else. In 2019, Google had to pay $170 million for violating the Children’s Online Privacy Protection Act after the FTC discovered that the giant was illegally collecting data on children.

However, nothing is final yet.

Bloomberg Also specifies that Netflix is ​​still in the process of finalizing its ad-supported package, the company’s strategy on the subject could still change between now and the actual launch date. In this regard, code recently discovered by developer Steve Moser suggests that this new offer may not offer offline viewing (downloading). Netflix was quick to respond to this rumor, saying it was still trying to “decide how to launch a less expensive ad-supported package.” To be continued !

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