Facebook has an image problem. Aware that many people hate the social network, Mark Zuckerberg announced in October 2021 to change the name of his group, which is now called Meta. His goal is to make his business less dependent on Facebook, in order to move towards other sectors such as virtual reality and the metaverse. But Meta soon realized that it wasn’t going to be easy, largely because of the link between Facebook and its other services.
In July 2022, Meta announced that it was going to make it possible to use an Oculus headset without a Facebook account, in order to make a public resistant to its social network want to taste virtual reality. Since August 23, 2022, it is possible to create a Meta account to access the group’s services without a Facebook account.
Your Meta account, with or without Facebook?
How to create a Meta account? There are many possibilities.
- When first setting up a headset, you will be able to create one from scratch.
- If you already own one of these, then you need to migrate. Go directly to the Meta site to create your new identifier. Ironically, you will see that Meta asks you to log in with your Facebook account, which is quite absurd considering the purpose of the Meta account. Later in the configuration, the two may well be dissociated.
For about two minutes, Meta will ask you lots of questions. It is for example possible to have a Meta account connected to your Facebook account to find your friends in virtual reality, or to completely cut the bridge to start from scratch. It is also up to you to choose who can follow you, since it is no longer a question of “friends” but of “followers”.
In the Horizon Worlds metaverse, the people we meet are now “Horizon followers”. Moreover, Meta offers you to change your nickname during the configuration of the account. It is now possible to display only your first name, whereas in the past you needed a unique pseudonym.
When will the Meta account elsewhere?
For now, the Meta account seems reserved for Oculus. We would not be surprised to see Meta extend it in the future, for example to allow Messenger users who wish to access messaging without a Facebook account. This new identity should allow Meta to improve its image, provided that a new scandal does not break out over the use of this new data.