The iPhone 14 is expected to be announced earlier than usual. According to analyst Ming-Chi Kuo, Apple has a good reason for this. In all likelihood, you will therefore also get the device in your hands sooner.
We are all very curious what the iPhone 14 will look like. Of course we think we already know a few things, but it will only become certain during the launch. Then Tim Cook and his colleagues will tell you all about Apple’s new flagship. They do that earlier than usual.
Waiting for the iPhone 14
The iPhone 14 will most likely be presented on September 7. That reports the reliable Bloomberg journalist Mark Gurman. He already announced last week that the recordings of the presentation were over earlier than usual. And the company has a good reason for that.
It is special that Apple is holding the iPhone 14 presentation on Wednesday, September 7. Normally, Apple presents its flagship on the second Tuesday of September. So it would actually be obvious if the company presents the device on September 13. Yet this is not the case.
According to Ming-Chi Kuo, Apple doesn’t just do that. He expects the iPhone 14 to ship earlier. The reason for this can be found during a call with investors. According to the analyst, Apple has forecast a positive third quarter for them.
The global recession risk is still growing and unpredictable, so announcing/shipping the iPhone as soon as possible may minimize the impact of recession risk on demand.
— Ming-Chi Kuo (@mingchikuo) August 18, 2022
According to Kuo, a possible reason does not lie with the suppliers. He thinks the global recession may be an underlying cause. The market is therefore more unpredictable and by offering the phone earlier, the company reduces the risk that people who are interested will not so quickly ignore the phone.
Still, the earlier arrival of the iPhone 14 is remarkable. Earlier it came out that Apple was dealing with delivery problems for the parts of the device. Moreover, danger lurks from China. Not only are factories there still closing due to corona, but Apple also fears possible measures from the Chinese government.
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