Apple is somewhat of a bipolar brand. On the one hand, it starts trends and boldly steps where no one has ever been, and on the other hand, it often lags behind others when it comes to implementing some features on its phones.
When they launched the iPhone 7 series in 2017 without a 3.5mm audio jack for headphones, it was extremely daring, and there is no one who did not mock them at that moment. First of all, this was done by their biggest rivals, only to end the headphone jack in the next generation of their phones.
A similar thing happened two years ago, when the first ones again boldly started delivering the iPhone 12 series without a charger in the package. The scenario repeated itself. First they were attacked and ridiculed, only to have their biggest rivals do the same thing.
The iPhone 14 Pro models, presented this week, are an example of how Apple lags behind the competition in the Android camp in many ways. These are the first iPhone models that support the AlwaysON display, and we know very well how long Android users have been enjoying it.
Apple made their AlwaysON a little differently, and when I try it one of these days, I’ll probably see for myself that they made it better.
It may have slipped under your radar, but the iPhone 14 series heralds a new trend. Apple will again be bold, the first to abolish something. Others will mock them and then do the same.
Namely, you may have missed it, but the iPhone 14 series on the American market comes without a SIM card tray. It will use eSIM only.
Apple claims that this has multiple benefits. One holds water, and the other is to leave more room for other internal components. The second, that it is easier to change phones, not really. Maybe, possibly iPhone 14 for iPhone 15.
In any case, this is a backdoor announcement of what has been rumored for some time – a notchless iPhone.
Given that the EU dictates to Apple to remove the Lightning connector and replace it with a USB C port by the fall of 2024, we will not be surprised if the iPhone will be without any openings by that time in 2024.
Removing the SIM tray is only the first step.